NEW ARRIVALS: MIAOU HIGH SUMMER

NEW ARRIVALS: MIAOU HIGH SUMMER

Finding the perfect pair of form-fitting trousers is a struggle we're all familiar with. Deciding to take matters into her own hands, Alexia Elkeim created her very first pair of jeans in 2016 with the help of a friend who sent her 30 yards of washed denim. One pair became five, six more, and before long — Alexia quit her desk job and Miaou was born.

Drawn from her childhood nickname, Miaou has since evolved into a global womenswear brand that's steadily gained a cult following through its array of figure-hugging jeans, bold prints and unique co-ords. Born in Paris and bred in Los Angeles, Alexia spent her youth frequenting vintage flea markets, all of which are elements that play heavily into the visual language of Miaou.

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Now, Miaou is inviting us to join them in a new chapter with the launch of their High Summer 2021 collection.
High Summer introduces the label's debut Swimwear line, brand new silhouettes like the Lowrider Pants and Tati Top, as well as sees the reappearance of bestselling styles like Mini Tees and Corsets in an array of brand new flirty prints. Made from eco-fabric, each piece has been produced with the planet in mind, so you can look good, and feel good.

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